Late last year, we responded to more requests from development companies to stage their new-to-market properties inside of DC. We have noticed a trend of the companies buying older rowhomes, completely updating their interiors (and exteriors too in some cases) and returning them to the market looking and feeling brand new. These are happening all over the city, not just in one corner, from Southeast to Bloomingdale in NW. As home stagers within the Washington DC market, it is imperative that we make potential buyers say ‘Its soooo cute/clever rather than “Its so small”.
First up is our blank canvas in the vacant property. This house is in NE DC on a block with 2 other houses under construction, meaning competition is only few doors away. It is important that our property stands out against others on the same block! We walked in to find a small family room, as pictured here..
After touring the rest of the small home, we set to work figuring out how to stage such a small space. Although I rarely use love seats, this room was perfect for one. So that was easy to solve. Next was colors. The wall color was nice and there was no need to change it. But we always add more color to the space and thus life with our furnishings, art and decor. We created a moodboard, via Olioboard to start the inspiration and juices flowing.
For those who are not familiar, Olioboard is an on-line moodboard software tool, which uses real furniture, art and decor to help with interior design for homes, parties or anything else you can think of. This was a great tool to use for crafting a cool space in this new home. We started with our own artwork and just freely pulled ideas from it.
We love the Olioboard that we created for the space, even though we already knew there was no way that size furniture could fit in the space. But it gave us a great starting point, then we rummaged through our own warehouse to pull the room together like so…
and our art inspiration piece helped to make the room ‘cute’ family room. The piece is titled ‘Clever Women are Dangerous’ which is the perfect title for this room now!
We loved the space and think it turned out really cute! The chevron rug was one that we made earlier in the year, and the lemongrass mirrors were a last minute DIY, using a few wooden mirrors and spraypaint.
Today’s post is a part of a monthly #Oliohop, featuring 10 selected bloggers who blog and tweet about the same topic on the same day. Learn more about OLIOBOARD and their free moodboard/inspiration tool – use it for your next home project! It doesn’t have to be for staging!
You are encourage to hop from one blog to the next via the links below. This month, the featured topic is staging! Check out my fellow hoppers and their blog posts here! And leave a comment if you like what you read above! Thanks for stopping…I mean hopping in!
Lisa Mende, Design
Frances Newman, As You Like It!
Stephanie Weeks, Interior Design HQ
Marilyn Russell, Design Magnifique
Lynda Quintero Davids, Focal Point
Linda Merrill, Surroundings
Ronique Gibson, Stagetecture
Kristin Barnett, The Decorologist